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Themes and topics for GamifyUs


Actionable Gamification & Behavioral Design

How to understand and use a gamification model and apply it in any context

Yu-Kai Chou, Gamification expert (No 1 in the world)


People, planet and profit

How nudging can help your business to prosper and create a more sustainable workplace at the same time

Linda Lindström, Co-founder Beteendelabbet


Game design, Nudging and Behavioral Science - how are they related?

Panel discussion: Our host Anna Olin Kardell talks with Yu-Kai Chou, Beteendelabbet and guests on the relation between game design, nudging and behavioral science. How can our business and the people in it benefit from knowing more about these topics?


Designing bias-free HR processes

How nudging can help you hire and keep the right people

Christina Gravert, Professor in Behavioral Economics and Founder Impactually.


The Elephant in the Brain

How can knowledge about the Elephant in the brain help you understand yourself, your business or your customers?

Robin Hanson, Associate Professor of Economics at George Mason University and expert on idea futures and markets.


The Gaming Effect

What are the most important lessons learned from the gaming industry?

(Name will be announced shortly)


Breakout sessions

How brain science can help you achieve your dreams

Don't let your mind fool you on the way towards your goal, learn the tricks to make smarter economical decisions and how to use them in product development 

Stina Söderqvist, Scientist at Dreams Nordic


What Super Mario can teach us about creating habits

Why is the organisation not as rewarding as video games?

Oskar Henriksson, Psychologist founder of Psykologifabriken and creator of the psychological gym Habitud


Into the Wild

How cutting edge technology can affect real-world positive change

Sander van der Vegte, Head of Mediamonks Lab and game developer 


Can gamification create inclusion on the job market?

How can elements from Pokemon go be used to encourage people far from the job market to start networking their way in?

Jonas Bygdeson, social entrepreneur and founder My Dream Now


Workshops and Interactive sessions

During this session you will take part in an interactive workshop learning how nudging and having an understanding of the irrational side of human nature can help us make meaningful behavior changes in the workplace. Together with the group of other participants you will be sent on a mission - you need to find the right nudge. The workshop will help you create an understanding for how nudging works in practice with the aim of providing you with ideas for how you could implement nudging and change behavior in your own organization.

This workshop are hosted by Ida Lemoine and Samuel Salazar from Beteendelabbet


Join Dr. Zac Fitz-Walter for an epic workshop where in two hours you'll take a motivation problem and gamify it! He'll lead you through a process that involves unpacking the problem you have, justifying the use of gamification, developing 10 gamification ideas using a card activity and expanding on one of them so you're ready to hit the ground running. It will be fun, intense and you'll leave with a greater understanding of how to effectively implement gamification.

This workshop are hosted by Dr. Zac Fitz-Walter from Gamification Geek

More speakers will be announced shortly

GamifyUs is organized by Stockholmsmässan that complies with the General Data Protection Regulation and is responsible for their personal data processing in accordance with Stockholmsmässan's data protection policy »